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Changing the way you think about marketing.
I'm Adarshana Rajagopal
6 years in and still loving it.
Whether it is something I read at my leisure or something my team and I ideate for a brand, stories are a strong catalyst of change capable of influencing behaviour.
A great narration coupled with the right strategy is what the brands need, or so I have learnt from the gurus & books of modern advertising.
Digital Marketing CopyWriting
Campaign Management
Branding
Client servicing
Events Content
Creative Strategy
Scriptwriting Conceptualization
I advice brands on initiatives and campaigns
Half the efforts of marketing fall flat on their faces because of poorly ideated strategy. Some way ahead of its time and audience to even grasp.
Fortunate to have worked with pioneers from the industry, I have observed how every thought and move is backed by research and data.
Additionally, it is crucial to have everyone working on a problem to be unanimously aligned with the goals and targets that a strategy is set to achieve.
With multiple channels clogging your customer's mind, finding the right medium is pivotal and as critical as picking the right ideas.
Clients &
Collaborations
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